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Tuesday, August 21, 2007

AdWords reports compatible with Google Docs

Google has added another option for AdWords users, within the system's report centre.

While the ability to download reports in XML and CSV formats has existed since the AdWords system itself, publishing reports as Google Documents is now an additional option.

What does this mean? Well not a lot really, if you need to download reports and create graphs for management within your organisation then using external software is still the only option. However, if time saving and sharing information is vital, then reports can now be instantly published and viewed by an almost unlimited number of people.

Google Documents currently consists of a simply word processor and spreadsheet formatter, which are compatible with Microsoft Office application, such as Word and Excel. Another advantage of this completely FREE software is how easy it is to use, compared to some more "advanced" applications.

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