New Sites and Google Rankings
We're often asked by clients how soon we can get them decent rankings for their brand new website with its brand new domain and they're usually suprised (and disappointed!) when we say 6 months minimum.Their next question is usually, "So why is it easier to get good rankings for an older site than a new site?"
For Google, it's all about trust and it will take time to work out whether it can trust you and your site. It wants to know that you're not a spammer hoping to make some quick money before Google you them from its search results.
So, as the owner of a new site, what can you do? Do the right things that any website owner should do - start with the right keywords, optimise your pages so Google knows what your pages/site is about (but always write with your visitor in mind), attract links to your site (natural not spam links), register your domain for 10 years (for a .com). Then, the most crucial thing is to have patience...and consider a good Paid Advertising campaign until (and after) your search rankings have kicked in.
More for information regarding search engine optimisation, please call SearchPath today.
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