New site for Forefront Property
We've just launched a new website for Forefront Property, a fast growing estate agent in Swindon. We implemented a flexible width for this site, so depending on your screen resolution, you'll see the text laid out slightly differently!The site was rebuilt primarily for search engine reasons, the old site being a classic case of being composed entirely of images, giving Google little chance of understanding and ranking the site. As an afterthought, the web designer had then stuffed a load of keywords at the foot of the page - no! Why do these people still think this is a good idea and that Google will like it! It's simple - don't do it!!
So now having rebuilt the Forefront site to be search engine friendly, within two days of its launch, Google has already ranked it at the top of the 2nd page for its keyphrases (from nowhere). It just goes to show that you just need to follow the guidelines, build sites correctly and then put in a little effort and you will get results.
With a little marketing, we expect to see top 1st page rankings shortly. And for those web designers still building sites in flash or using images and hoping to get ranked on Google....it doesn't work and stop trying to fool your clients into thinking it will work! Rant over!
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