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Monday, November 12, 2007

E-Commerce Sites Hard to Use?

A survey by market research firm, Harris Interactive, has found that many e-commerce sites gives their visitors a bad user experience. Their findings include:


  • 90% of users have experienced problems online

  • 30% finding sites difficult to navigate

  • 25% of people had difficulty signing onto a site

  • 30% had been put off by insufficient or confusing information

  • 30% were unable to complete a transaction because they were stuck in an endless loop


Is you website difficult to use? Do you have a large number of visitors that fail to buy anything from your site? If the answer is yes, or you don't know, then we can help. We will analyse your site, find out where your problems lie and implement solutions that will increase your website's profitability. Call SearchPath now on 01285 643 496 for more information.

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